creator marketer. strategist, consultant, speaker + creator.
by Chloe Perkins
I do strategy and creative for creator campaigns strategy & creative for creator campaigns consultancy for influencer programmes I do consultancy for influencer teams and programmes 
talks on the creator economy & mental healthI do talks and workshops on the creator economy 
(and mental health)
I love: the colour pink. ballet flats. my two cats. cinnamon buns. being in bed. vanilla
matcha. glitter eyeshadow. buying books (more than reading them). and influencer marketing.
I love: the colour pink. ballet flats. my two cats. cinnamon buns. being in bed. vanilla matcha. glitter eyeshadow. buying books (more than reading them). and creator marketing.
hi, I'm Chloe <3! from a pink laptop at 9, a Taylor Swift fan page at 12 and a beauty blog at 16 — I've always loved the internet, so I made it my job.
from London to LA, 5 thousand to 5 million followers – I've worked with every type of creator, managed every part of the campaign and lived through the growth of the creator economy.
and that's what makes me different as an influencer marketer: I know what works culturally, commercially (and realistically!)
meet the Cupid!
meet the Cupid!
hi, I'm Chloe <3! from a pink laptop at 9, a Taylor Swift fan page at 12 and a beauty blog at 16 — I've always loved the internet, so I made it my job.
from London to LA, 5 thousand to 5 million followers – I've worked with every type of creator, managed every part of the campaign and lived through the growth of the creator economy.
and that's what makes me different as an influencer marketer: I know what works culturally, commercially (and realistically!)
who I've played cupid for who I've played cupid for 
"what really sets Chloe apart is that she pairs creativity with a strong analytical mindset. she's highly attuned to what's trending, while always ensuring that every campaign and creative feels authentic to the brand's tone of voice. Chloe is an absolute dream to work with – incredibly hardworking, meets deadlines and approaches every project with professionalism and enthusiasm."
"what really sets Chloe apart is that she pairs creativity with a strong analytical mindset. she's highly attuned to what's trending while always ensuring that every campaign and creative feels authentic to the brand's tone of voice. Chloe is an absolute dream to
work with, incredibly hardworking, consistently meets deadlines and approaches every project with professionalism and enthusiasm." – Sophie Lilley, ex-Gymshark and Missoma
– Sophie Lilley, ex-Gymshark and Missoma
love stories
Cupid love stories
embedded as part of their in-house team, to strategise and build creator campaigns during their growth period. across beauty, health and with partners like Redken and Deliveroo.
led the brand’s creator strategy for their year-long US micro influencer programmes, multiple years running. from creator tiers, launch concepts, influencer profiling and casting.
before The Creator Cupid, I was a 3 year employee during Gymshark’s biggest growth period. building the brand’s iconic and industry-renowned influencer programme.
created full UK yearly influencer programme strategy. covering brand positioning, optimisation frameworks, creative concepts and full-funnel creator tiering.
send me a love letter... chloe@thecreatorcupid.com
chloe@thecreatorcupid.com